Calendar Girl Blog: On Being Viral

I roam around marketing guru sites looking for ideas on how to make the Breast of Canada calendar fly off the shelves and out of my dining room.

Seth Godin, author of The Bootstrappers Bible offered some fine insight with this line...."For an idea to spread, it needs to be sent and received."

The key word here is AND. I surely do spend my days sending. But just how much of what I send truly gets received? Read more about What makes an idea viral?

Calendar Girl finds the word viral unpleasant. But she loves the idea.

Calendar Girl